The naming a brand process can be difficult and scary; after all, the name is one of the single most important decisions you can make for your brand! Each year, the markets and algorithms change, so don’t get stuck using last year’s brand naming strategy! Hear are the 6 key steps you need to know for the 2020 brand naming process. Continue reading How to Name Your Brand in 2020
Highly-motivated professionals will climb the corporate ladder by being connected via email and text 24/7. But overloading the brain with so much stimuli can prohibit original thoughts.
Creativity requires thinking, and thinking requires silence. Continue reading Don’t Overload Your Mind
The culture that a corporation develops is crucial to its success. If a company wishes to instill more creativity in its employees, it can start with developing a creative corporate culture. Continue reading How to Develop a Creative Corporate Culture
Ideas die inside of a vacuum. In order to let ideas and creativity flourish, we need to share them with others and learn from their feedback. This requires a network of creatives. I learned this through years of losing magic competitions, but it was one of the most valuable lessons I ever learned. Continue reading How I Improve through Networking
One of the most sought after traits in CEOs is creativity. This is because it’s so rare to find someone who is not only truly creative, but who has the confidence to share it.
Think of your favorite celebrity CEOs: Elon Musk, Mark Zuckerberg, Richard Branson. These executives aren’t just businesses geniuses, they’re prime examples of how powerful confidence is.
In order to develop creativity, confidence has to also be built up. Continue reading Developing Your Creative Confidence
Perfection is impossible to obtain, but that should’t stop us from getting as close as we can. In business, we call this approach Six Sigma. In creativity, it’s just as important. Constantly analyzing your work and improving it little by little is the road to your best possible creation. Continue reading Always Improve Your Work
Too many people are in a state of paralysis because they are afraid of being imperfect. They are afraid to take that first step because they won’t be as good as the one who has been doing it for decades. The liberating truth is that we are all terrible when we first start something! Embracing this imperfection can give us the freedom to try new things. Continue reading Embracing Imperfection
Trying to be the best in a crowded field is a hard fight to win. But being in a class of your own guarantees that you will be the best! The problem is that most people are content being grouped together with everyone else, whether it be in magic or in the office. Continue reading A Class of Your Own
Having options is always good, having too many can hurt your project. Similarly, having too many goals could result in none getting done.
Narrowing your focus to the handful of items that are most important will not only help you accomplish them, but also help you determine what is really important. Continue reading Narrowing Your Focus