Inbound Marketing and the Creative Mind

Inbound Marketing and the Creative Mind

The best marketers know they they need to be fearlessly creative to get their brand noticed.

With inbound marketing, marketers are revolutionizing the way brands present themselves by creativng unique content that drives potential customers to them, instead of just paying for expensive ads and hoping for the best.

Nearly every business and personal brand can benefit from inbound marketing and imbue their unique personality into these marketing efforts. Continue reading Inbound Marketing and the Creative Mind

Boundaries & Creativity

Boundaries & Creativity

A writer with a blank page can dream up the greatest story ever told; or he can write an exhilarating history of America’s advancement into the west; or he can leave the pages blank with words and simply fill them with pencil sketches.

The options are limitless. And this leads the writer to writer’s block. He has so many directions to choose from that he never gets started. Continue reading Boundaries & Creativity

5 Ways to Think Creatively in the Office

5 Ways to Think Creatively in the Office

Creative thinking is a lot like running: if you want to hit your mile time, you need to put in the effort through training. Training in the gym allows a runner to bring those skills to the track. Similarly, training your creative mind outside of work will help you bring new ideas to your team.

I’ve read a lot of blog articles and books about this, and there are a ton of things that can help with creative thinking! Almost so much, in fact, that it can be overwhelming.

Here are the 5 things that have worked for me, and that will certainly allow you to bring creative thinking to your team and see the results. Continue reading 5 Ways to Think Creatively in the Office

Creating a New Show

Creating a New Show

Putting authenticity into your work has been at the core of my blog articles. It is when we see ourselves as unique individuals that true creativity can begin. Recently, I have been putting my words into effect with the creation of my new show, Creative Conjuring. Here is how I did it. Continue reading Creating a New Show

Promoting Art on Social Media

Promoting Art on Social Media

You have an idea for a short story. You grab your notebook and pen, outline your idea, and write it down. Once you manage to squeeze out a first draft, you begin editing it and really make it something magical. At the end, you have an amazing short piece of literature that you want to share with the world.

So you log on to your blog and put your story on the front page. You even make a nice graphic to add as the cover art for your story and catch eyes. Now that it’s up and public on your blog, you share it on your one to three chosen social media channels.

You’ve done everything by the book, but somehow no one visits your site to read your blog. It’s not even getting many likes on social media.

This is because, despite doing everything else right, there’s a lot of noise on social media from other creatives doing the exact same thing. So in order to get your work noticed, you need to promote it Continue reading Promoting Art on Social Media

Spread Your Work

Spread Your Work

Art isn’t good or bad. It’s subjective and depends on the person who is experiencing it. However, art that doesn’t come from inside is hardly art at all.

If you create unique, original art, then the rest of the world wants to see it! That is what people love, and that is what we crave when we listen to music, watch a movie, or read a book.

No one is going to see it, though, if you don’t share it. Thankfully, social media and the internet of things has made this possible for creatives at every level.

Spreading your work online can place it in front of millions of eyes who want to see it. It can be challenging to navigate the waters of social media, blogging, and vlogging. But with a bit of practice, it will pay off big time. Continue reading Spread Your Work